BA Public Relations and Advertising Management

4-year professional bachelor programme (240 ECTS) in public relations and advertising management. Core subjects: PR theory and practice, advertising and marketing communications, campaign management and strategy, digital communications and social media marketing, brand management and positioning, and communication ethics. English and Latvian tracks available. Graduates work in PR agencies, marketing departments, advertising agencies, media companies, and brand management.

Secondary education diploma or equivalent (high school diploma). English proficiency: B2 level minimum. Accepted certificates: IELTS 5.5+, TOEFL iBT 72+, or equivalent. Admission based on academic record and entrance requirements. An EOE counsellor can guide you through the application process. A medium-of-instruction (MOI) letter from your previous institution, confirming that your studies were conducted in English, is accepted in place of an English test score.

Don't have a score yet? You can still enquire — our admissions team advises on the test and band you need.