Bachelor of Arts (Honours) - Business and Management (Marketing) (Professional Placement Year)

A four-year CIM-accredited degree covering core business disciplines and specialist marketing modules, including branding, digital strategy, consumer insights, and social media. The third year is a 9–13-month placement within the industry, supported by the Placements Team and eligible for a £500–£1,500 bursary. Students graduate ready for marketing roles like Brand Manager, Digital Marketer, or Business Analyst. bath.ac.uk+15bathspa.ac.uk+15bathspa.ac.uk+15

Specific entry criteria for this programme are confirmed case by case. Our EOE admissions team will review your academic record, English scores and budget — free of charge — and tell you exactly where you stand.

We haven't published the English scores for this programme yet. Every United Kingdom university sets one — usually IELTS or an accepted equivalent. Our EOE admissions team will confirm the exact band this course requires before you apply.