Bachelor of Arts (Honours) - Marketing

This programme focuses on core areas of marketing such as communications, planning, management, consumer behaviour, services marketing, marketing research, strategic marketing, digital marketing and specifically event management in a marketing context. The degree aims to develop learners' knowledge of the theory, as well as practice of marketing, necessary for them to secure employment and perform in the areas of marketing in a broad range of employment environments with special focus on event m

Specific entry criteria for this programme are confirmed case by case. Our EOE admissions team will review your academic record, English scores and budget — free of charge — and tell you exactly where you stand.

We haven't published the English scores for this programme yet. Every Ireland university sets one — usually IELTS or an accepted equivalent. Our EOE admissions team will confirm the exact band this course requires before you apply.